Shapo - Collect and display reviews and testimonials with widgets

Typeform alternative

Ask customers what they think, then show the best answers on your site

Shapo is not a general form builder, and it does not try to be one. It is for teams that use Typeform to collect feedback, NPS scores or testimonials. The free plan keeps collecting every survey response, and the good answers become testimonials in the same tool.

Free plan included. No credit card.

NPS answer with an AI follow-up
AI

How likely are you to recommend us to a friend?

You

9. The onboarding call saved us a week.

AI

Great to hear. What would you tell a friend who is thinking of trying us?

You

Book the onboarding call. It saved us a week of setup.

Why people move their feedback off Typeform

Free plan limits

Responses keep coming in

Typeform's free plan collects 10 responses a month across all forms. A free Shapo survey keeps collecting every response and shows you the first ten. Pro at $29 a month shows the rest.

Feedback to proof

Good answers become testimonials

Collect reviews with a Shapo form and show them in a carousel, grid or Wall of Love page. It is one snippet and one tool, with no export in between.

Context

Every answer knows where it came from

Each response stores the page it was given on, a sentiment and a short summary. An AI follow-up can ask why a score was a 6.

Shapo and Typeform side by side

FeatureShapoTypeform
Entry paid plan$29 a month (Pro)$39 a month (Basic), or $28 a month billed yearly
Free plan responsesTypeform figure from its help centre free plan article.Every survey response collected, first 10 shown10 a month across all forms
Responses on the entry paid planEvery response readable100 a month on Basic, 1,000 on Plus ($79 a month)
Remove brandingPro, $29 a monthPlus, $79 a month
NPS surveysTypeform has an NPS question type and template.IncludedIncluded
AI follow-up questionsIncludedClarify with AI, on paid plans
Page URL saved with each answerAutomaticallyWith URL parameters you set up
Video testimonialsIncluded on FreeVideo answers not on Basic, Plus or Business
Testimonial widgets and Wall of Love pageIncludedNot included
Import reviews from Google, G2, Trustpilot and moreProNot included
Branching logic, quizzes and scoringNot includedIncluded, even on Free
Payments in the formNot includedStripe, on paid plans

Typeform plans checked on September 23, 2026 from their pricing page. Plans change, so confirm before you buy.

Which one fits you

Choose Shapo if

  • You mostly use Typeform for NPS, customer feedback or testimonial requests.
  • You want your happiest answers on your site as testimonials, without exporting anything.
  • You want to see which page each answer came from without setting up URL parameters.
  • You want a free plan that keeps collecting survey responses past the tenth.

Choose Typeform if

  • You need a general form builder for applications, registrations, lead-gen or order forms.
  • Your forms depend on branching logic, scoring, calculations or quizzes.
  • You take payments inside the form through Stripe.
  • You rely on a large integration library, including 500+ apps through Zapier and CRMs like HubSpot and Salesforce.

How to switch

  1. 1

    Download your Typeform results

    Export each feedback or NPS form to a spreadsheet so the history stays with you. Leave the forms you use for other jobs where they are.

  2. 2

    Recreate the survey or form

    Pick NPS, feedback or an AI survey written from a goal. For testimonials, build a collection form and add custom fields like a product dropdown.

  3. 3

    Swap the embed

    Replace the Typeform embed with the Shapo snippet, or send the survey link by email. The same snippet runs your testimonial widgets.

Questions

Is Shapo a full Typeform replacement?

No. Shapo is not a general form builder. It has no quizzes, payment questions or branching logic. It replaces Typeform for one job: asking customers what they think, scoring NPS and collecting testimonials, then showing the good answers on your site.

What does the Typeform free plan include now?

Typeform's help centre lists 10 responses a month across all your forms on the free plan, checked on September 23, 2026. Shapo's free plan includes one survey that keeps collecting every response and shows you the first ten, plus unlimited forms and widgets and up to 10 testimonials.

What happens to my Typeform responses if I switch?

Download your results from Typeform as a spreadsheet so the history stays with you. Then recreate the survey or testimonial form in Shapo and swap the embed. New answers collect in Shapo from that point on.

Can I ask the NPS question on a testimonial form?

Yes. Add a 0 to 10 NPS field to a Shapo collection form. You get the score from people who also left a review, and those answers never show on your widgets.

How do the AI follow-up questions work?

An AI survey starts from a goal you write and asks 3 to 10 questions, each one written from the last answer, in 52 languages. NPS and feedback surveys keep their fixed question and can add one AI follow-up to ask why someone gave that score.

Will a survey on my site annoy visitors?

It can sit inline on a page or wait as a button in a corner until someone clicks it. "Not now" hides the button for the rest of that visit. You can also send it as a link or in an email campaign instead.

Hear from customers, then let them sell for you

One survey, unlimited forms and up to 10 testimonials are free. No credit card.