
Setting up Shapo’s Google review widgets is easy. Follow these simple steps:
Need more detail? See our full guide on how to embed Google reviews on your website
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The widget is one snippet, so it works on any site that accepts HTML. These guides show where the snippet goes on each platform, and on WordPress you can use the free Shapo plugin instead of code.
Google reviews on WordPress
Google reviews on Wix
Google reviews on Shopify
Google reviews on Squarespace
Google reviews on Webflow
Google reviews on Elementor
Google reviews on Divi
Google reviews on WooCommerce
Google reviews on Framer
Google reviews on GoHighLevel
Google reviews on ClickFunnels
Google reviews on BigCommerce
Google reviews on Duda
Google reviews on Kajabi
Google reviews on Carrd
Google reviews on WeeblyUsing something else? See all platforms or read how to add Google reviews to WordPress.

What the free plans of Shapo, Elfsight and Trustindex include, from each vendor's own pricing page. Checked on October 6, 2026.
| Free plan | Shapo | Elfsight | Trustindex |
|---|---|---|---|
| Reviews shown | Up to 10 | Not stated on the pricing page | Up to 10 |
| Widgets | Unlimited | 1 | 1 |
| Monthly view limit | None | 200 views | None listed |
| Google API key | Not needed | Not needed | Not needed |
| Cheapest paid plan | $29/month | $5/month billed yearly | $65/year |
Sources: Elfsight pricing, Elfsight Google Reviews FAQ, Trustindex pricing and Trustindex on wordpress.org. Comparing more options? See the 8 best Google reviews plugins for WordPress or Shapo vs Elfsight.
A Google reviews widget is a block on your website that shows customer reviews from your Google Business Profile, with the star rating, the reviewer's name and the review text. Visitors see what real customers said without leaving your site.
Yes! Our free plan includes unlimited widgets, unlimited forms, and up to 10 Google reviews, enough for small businesses getting started with social proof.
Once you customize your widget in the Shapo dashboard, you’ll receive a copy-paste embed code to place on your website, just like a YouTube video embed.
Yes, Shapo pulls reviews directly from your Google Business Profile, including those shown on Google Maps. No need to struggle with setting anything up using the Google places API.
Yes! Shapo makes it easy to customize the Google review widget to match your brand. Adjust colors, fonts, and layouts to have it fit with your website’s design.
Nope. Our widget is lightweight, loads asynchronously, and won’t impact your site’s performance.
Yes. Aside from being helpful for a website visitor, Shapo’s review widget includes review schema markup, which helps your site display stars in search results leading to better visibility and more clicks.
Absolutely. You can moderate your reviews and choose to display only 5-star ones, or tag reviews by product, location, or service.
Importing your Google profile reviews is simple. There's no need to log in to your Google account or provide your Google Place ID. Just search for your Google My Business Profile name, and the system will automatically locate it and display your most recent reviews.
With Shapo Pro, you can activate Auto Sync. This feature ensures that any new reviews or new customer testimonials are automatically displayed in your Google review widgets.
Import your Google reviews into Shapo by searching for your business name, create a widget, and copy its embed code. Paste the code into your site's HTML, an embed block or a code element, and the reviews appear where you put it. On WordPress you can install the free Shapo plugin and pick the widget in the editor instead of pasting code.
Yes. Shapo's free plan lets you embed your Google reviews in unlimited widgets, with the carousel, single review and badge layouts and no monthly view limit. Pro, at $29 a month, adds the grid, marquee, list and floating layouts and daily auto-import of new Google reviews.
No. Shapo finds the business by name on Google, so you do not need to sign in to Google or manage the listing. Agencies can import reviews for a client's business the same way.
Yes. The widget works on any site that accepts an HTML snippet, including WordPress, Wix, Shopify, Squarespace, Webflow, Elementor and Framer. WordPress also has a free Shapo plugin with a block and page builder elements.
Yes. Import reviews from each location and tag them, then filter each widget by tag to show one location or several.

