Shapo - Collect and display reviews and testimonials with widgets

AI surveys

Find out why customers buy, stay or leave

Your numbers say what happened. They do not say why. Shapo talks to each customer for a few messages, asks the follow-up an interviewer would, and ranks the reasons it hears.

Free plan included. No credit card.

What the customer sees
AI

Thanks for shopping with us! What made you pick the trail runners?

You

Mostly the reviews, and I needed something for wet trails.

AI

Good to know. How did they hold up on the wet trails so far?

You

Great grip. The laces come loose though.

AI

That is useful, thank you. Would a lace lock have helped, or a different lace?

Type your answer

What changes when you know the reason

Churn

Fix the thing that loses customers

A cancelled plan says nothing. "The invoice never matched my payout" tells you what to fix.

Roadmap

Settle debates with counts

When 11 of 40 conversations mention onboarding, that is the next project.

Response rates

Hear from people who skip forms

A short chat on their phone, in their language, that reacts to what they say.

Write the goal, not the questions

Describe what you want to learn in one sentence. Shapo writes the title and the intro. Each question is written during the conversation, from the answer before it, up to the limit you set.

  • Three to ten questions per conversation
  • 52 languages, right to left included
  • Your logo, colours and assistant name
Survey editor

What do you want to learn?

Find out why customers cancel in their first month
Up to 5 questionsEnglish

Generated

Help us understand your first month

Two minutes, no forms. Tell us what worked and what did not.

The questions are written live, from each answer

Forty conversations, one page to read

Each finished conversation gets a sentiment, its topics and a two-line summary. The insights report groups what came up across all of them and counts the mentions, so you act on the pattern, not the loudest customer.

  • Filter responses by sentiment and date
  • Issues, themes and recommendations, with mention counts
  • A written summary you can paste into a team update
Responses page

AI analysis

from 46 conversations
  • Invoices do not match payouts

    14 mentions

    Customers reconcile by hand because the invoice total differs from the Stripe payout.

    issue
  • Onboarding stalls at the integration step

    11 mentions

    New accounts stop when asked for an API key and come back days later, if at all.

    theme
  • Add a reconciliation export

    9 mentions

    A payout-matched CSV would remove the manual step most detractors describe.

    recommendation

Ask right after it happens

After checkout, after a cancellation, after a support ticket closes. Put the survey on a page, open it from a corner button, or email it to a customer list with a campaign.

  • Inline, floating button, or a plain link
  • Returning visitors continue where they stopped
  • The page is saved with every response
Email campaign

From: Acme via Shapo

Subject: Dana, two minutes about your first month?

Hi Dana,

We are trying to understand why some customers leave in their first month. Would you tell us about yours? It is a short chat and you can stop whenever you like.

Take the survey

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Completed

41 of 150

Questions

Do I have to write the questions?

No. You write the goal in a sentence, like "find out why customers cancel after the first month". Shapo writes the title and intro, and each question is written from the customer's previous answer. You set the limit, from three to ten questions.

Why not a normal survey?

Fixed questions get short answers, and the "why" box is the one people skip. A follow-up that reacts to what they just said gets the explanation.

How long does it take to read the results?

Each conversation arrives with a sentiment, its topics and a two-line summary. The insights report groups what came up across all of them and counts the mentions.

Which languages?

Fifty-two, right to left included. The conversation, the buttons and the thank you screen all use the language you pick.

What is free?

One survey, with the first ten responses visible. Pro removes both limits and adds the insights and the written report.

Stop guessing why customers leave

One survey is free. Write the goal, share the link, read the reasons.